click click – 04-02-12

click click — Danielle on February 4, 2012 at 7:46 pm

Welcome to click click, the sporadic review of what I find worth clicking on the internet.

Details of an 1874 Levi’s denim 3 pleat blouse, via Loomstate and Just Goods.

Old-school karma for new-school friends -

  • Yes, Jessica? - “My name is Jessica. I live in Chicago with my two dogs.”
  • Dressful“exploring fashion beyond its surface: trend interpretation, fashion blogging, visual inspiration, fashion industry analysis and commentary.”
  • Anytime Yoga“I’m a longtime yoga student and an amazingly busy person.”
  • Be Fabulous Daily“icons and inspirations, as well as active strategies for frugality and wardrobe-editing that I’m pursuing in my own life.”
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    5 Comments »

    1. Thank you for the links to The Beheld! But more important, thank you for this whole collection–wonderful stuff.

      I do see the phenomenon addressed in the piece you linked to as branding. Social media is curation of the self–it’s selective, it presents a certain face to the world, which, I’d argue, is branding. That said, that doesn’t mean we should automatically dismiss it as inherently insincere, and certainly we shouldn’t dismiss it as something we need to automatically denigrate. Successful personal branding does stem from a degree of authenticity (which is a whole other concept in and of itself, as I’m learning through “The Authenticity Hoax” by Andrew Potter); when it doesn’t, it generally doesn’t work. I do a certain amount of “branding” of myself, and while I express myself sincerely in that branded self (or hope I do), it’s also not the totality of my self-expression. I don’t like the word “branding” because it does seem to connote a cold calculation, but I also don’t think it’s necessarily inaccurate. Perhaps there’s a new word that will emerge. I do think of it as personal curation–hell, I’ll start it! It’s personal curation!

      This is probably really inarticulate. As I was arguing in the pajamas/privacy piece, I think that “digital natives” have a keen sense of private/public life that I, at age 35, don’t necessarily have. That leaves them open to grave missteps on occasion, but it also presents plenty of room for creativity and for new notions of privacy.

      Comment by Autumn Whitefield-Madrano — February 4 2012 @ 8:30 pm
    2. Thanks for the shout out!

      Comment by Jessica — February 5 2012 @ 1:48 am
    3. You’re welcome Jessica!

      Autumn – great comment, thank you! I personally don’t have a problem with the word branding either, and I’ve used it myself in the past. When Final Fashion was going through a lost time (as a 6 year old blog will do occasionally) I found my way out of the woods once I’d identified what I described at the time as a “branding problem”.

      However, I find that when other people use the word “branding” as in this article, the implication is more pejorative. I think the division is between people who understand the word and people who don’t. This author, I feel, didn’t have a great grasp on it.

      I do think that part of the reason the word “branding” has a “branding problem” (ha) is that it is not often done well. And I totally agree with you that a successful brand is something that forms sincerely.

      I’ve been using “self-creation” as a stand-in for the past few months.

      Comment by Danielle — February 5 2012 @ 9:04 am
    4. Thanks for the link love. :)

      Comment by Tori — February 5 2012 @ 9:30 pm
    5. On the interview with Coco Chanel: “…she proclaimed her hatred of knees, short skirts, gossip, Moon trips, trousers and rude people.” -She does know things. When you hear her words, you’d know she’s not from this generation of skimpy clothes, among other things.

      Comment by mdenise | bookmark printing services — February 7 2012 @ 2:40 am

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